The 8th P in the Marketing Mix – Participation

The 8th P in the Marketing Mix – Participation

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If you have ever studied any kind of marketing theory, then you are almost definitely familiar with the seven P’s of marketing and how together they make up the marketing mix. These are the elements that are used to market organisations essentially and include...
The elements of an advert

The elements of an advert

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HeadlineHere’s your chance to make someone pay attention.  A short phrase that shouts, “LOOK AT ME!  Headlines are made up of the 5–6 most important words in your whole ad.  Your headlines carry a lot of weight, so this is not something to be taken...
March 2023 Marketing Ideas

March 2023 Marketing Ideas

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Marketing Ideas for March   Here are a few marketing ideas for March to inspire you. 1st – Peanut Butter Lovers Day!Great fun to share favourite recipes and smoothies (unless you have an allergy of course – also remember to post responsibly!) 1st – Pancake DayA...
The Marketing Players

The Marketing Players

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In marketing, we often dive right into the fun creative stuff. However, there are a few fundamentals that it is important to get clarity on first – and at the centre is the question, ’Who?’ Let’s discuss the players in the marketing game! “Who”...
February 2023 Marketing Ideas

February 2023 Marketing Ideas

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Marketing Ideas for February   Here are a few February marketing ideas for next month to inspire you (aside from the obvious Valentine’s Day of course!). 2nd – Groundhog Day 2nd – Harry Potter Book NightAn annual event celebrating the magical...