But you must be on {insert social site here}

How many times has someone said but why aren’t you on twitter?  Can I find you on facebook? How many Pinterest boards do you have? Keeping up with social media is a full time job and for many marketers it isn’t one they have the time to do, so what is the...

Infographic – email and social

  I love this infographic from Email Monks. A great compare and contrast on email marketing and social media! Source:Infographic: Email Marketing and Social Media Jugalbandi – Worth watching performance

Subject: John Smith – My CV

At a recent networking event, I was talking to John from Ashfield Personnel about email and he said that one of the most frustrating things he finds on a daily basis is that when people send their CV to him they generally put their name and ‘My CV’ in the...

A formal invitation…to my inbox

If you get a formal invitation to a special event do you get excited?  No doubt you check your diary, think about what you will wear and who will be there and maybe what you’ll say to them. When an email recipient invites you into their inbox you should be as...