Marketing Mentor
Strategic Marketing Mentoring when you need it
The majority of my mentoring work is with business owners who also do their own marketing or marketing execs needing strategic marketing support.
Mentoring may be on an going basis at intervals agreed by you or on a project basis to help you get a [particular project off the ground.
Mentees benefit from:
Ideas
Helping bounce around and geenrate ideas – both as a sounding board and experienced marketer and educator who has seen and read about a lot of marketing!
Direction
By providing some direction, looking at goals and objectives, you benefit from a focused approach and the ability to know what you are looking to achieve.
Education
The education offered as amentor can be very ad-hoc, but I am able to explain concepts, help you understand a marketers mindset and realise why certain tactics may be better than others.
Accountability
Just the idea of a regular meeting can be enough to focus the mind. So for many clients, they know if we have a call I’ll be asking them about what’s happening and enable them to prioritise growing their business.
Pricing is usually based on an hourly rate and agreed timings.
After a kick off meeting to help understand your objectives, generate some ideas to set the directon and establish ground rules, ongoing mentoring is an avolutionary experience.
All sessions are tailored to your needsso they evolve over time, but typically involve a progress report in terms of what you have done and ways to improve results as well as idea generation, opportunities or training. Together we will analyse the results and discuss what has happened and why, I will also continue to answer any questions and provide useful advice on marketing topics that you need.
I act as a soundboard as well as providing the accountability, motivation and empowerment many small businesses need.
At the end of each session, we will agree the next actions to help you meet your goals and implement your strategy. Because every business and person is unique, my approach is structured enough to keep you focused but also flexible so it can be personalised to meet your needs.
Joolz is jammed packed full of ideas, enthusiastic, helpful and dedicated to her clients. She makes things fun, comes up with creative solutions and gets things done. She totally gets where we are coming from and where we want to go and she is amazing in terms of “reading our minds”, working with new plans being implemented when she least expects it and being adaptable to take it all on board. Her email marketing knowledge and reporting is invaluable too. Thanks, Joolz, a fantastic addition to our team.
I did Joolz’s online Email Marketing Essentials course which I followed up with a tailored workshop to help me finetune some of my thinking. The online course was AWESOME and great value for money (so much value-add!!!)- informative, easy to follow and great to get me started. Her follow-up 1-2-1 workshop took it to a whole other level with more specific ideas and brutally honest but constructive feedback on what I had done so far. I left feeling empowered, enthused and ready to get going. Now to diary myself the time to put it all into action….I’m all over it! You might think you are good, but Joolz is off the chart!
What do you need help with?
If you would like someone to be there to help support you with your marketing without doing it for you then please get in touch.