But you must be on {insert social site here}

How many times has someone said but why aren’t you on twitter?  Can I find you on facebook? How many Pinterest boards do you have? Keeping up with social media is a full time job and for many marketers it isn’t one they have the time to do, so what is the...

Pinterest launches animated GIFs

Pinterest recently announced that it is going to allow users to post animated GIFs.  Animated GIFs are a bit like mini videos (which Instagram already allow). They are typically made from a number of related photos stitched together or may be adapted from a video...

Ten 10 minute marketing ideas

  The average person works over 200 days a year – if you spent 10 minutes every day doing something to promote your business that could have a big impact…but what can you do in 10 minutes that is productive? It may be that you need to think about some...

How people read emails…

When you design an email, it is a good idea to think about how people read their inbox.  Whether it is over their morning cuppa or on their phone waiting at the bus stop, most people follow a similar process. It is how you appeal to them at each stage of that process...

Next email example re gmail

I love this email example from Next Directory which is helping recipients make sure they get Next mails into their Primary Gmail inboxes. Key features that make it a good email include: – subject line is to the point “Information regarding your Gmail...